Alaïa: The Couturier

Azzedine Alaia was a Couturier who made the most beautifully cut Dresses for Women. I was lucky enough earlier in the year to work as a Dresser for one of his shows, where I got to see all the garments up close, how they were cut, the fabric used to create each piece and they were exquisite.

Then became interested in his work as these where beautiful garments that people desired to wear, I got to discover more about him from the team and then I discovered there was an exhibit in London that showcased his Garments which he designed over his career.


Azzedine Alaia was born in Tunsia were he studied at the Ecole des Beaux-Arts in Tunis. In 1957 he moved to Paris, he soon began working as a Tailleur with Christian Dior, then Guy Laroche and Thierry Mugler before opening his first atelier in the 1970s. He made gowns for his inclusive clientele from Greta Garbo to Maire-Helene de Rothschild for years before making his first Ready-to-Wear Collection in 1980. His couture caught the attention of Madonna, Janet Jackson, Tina Turner, Naomi Campbell, Shakira and Grace Jones who would later wear his Couture in James Bond’s ‘A View to Kill’. He created beautiful couture and inspired the Fashion Industry right up until his death in 2017.

His Couture Garment were so beautiful to admire. Each piece has been made with passion and a delicate touch to showcase the beauty of a woman’s curves. From his drapery, to creating patterns that are pieced together perfectly, fabric panel cut across the body to hug the figure, creating a tease to show off your body, wonderful fabrics that have been created, pushing the limit to create modern and unique fabrics, so many pleats and the latest works of his before his death that have been made with aspects of metal. Which I was lucky enough to handle for the Autumn/Winter 18 range.


“My obsession is to make women beautiful when you create with that in mind, things can’t go out of fashion”

I really enjoyed getting to know his work, it was simple but exquisite and elaborate. I look forward to seeing how his team he left behind will continue to create beautiful fashion in his name.

The Design Museum in Kensington played host to the exhibit, Azzedine Alaia: The Couturier from 10 May 2018 – 7 Oct 2018.